Capitalize on the data collected from your paid search (Google PPC) and social (Meta) campaigns with retargeting or remarketing. Reengage with consumers that clicked on your ads with an additional ad to push them further down the funnel. Keep your dealership top-of-mind driving qualified traffic back to your mini-stie to help turn interest into sales. Double down on the consumers that are more likely to convert.
Benefits of Retargeting/Remarketing
- Continued Engagement: Target consumers who have already expressed interest in your brand and location
- Grow Your Funnel: Keep consumers in your sales funnel by continually engaging and pushing them further down
- Higher Intent Consumers: Reinvest your marketing dollars in consumers that are more likely to convert to customers