Grow Your Business with Targeted Advertising in 2026

Choose from exclusive digital and local advertising programs for Cub Cadet, Hustler, and DEWALT dealers.

Reach the right customers, in the right places, at the right time.

How it Works

Choose Your Brands

See brand-specific offers

Select Your Packages

Select programs that fit

Sign Up Online

Simple process with visibility to your out-of-pocket costs and monthly invoice amount

Benefits

Increase Leads

Generate more qualified prospects quickly.

Leverage 70/30 SAF Funds

Maximize your marketing budget efficiently.

Turnkey Advertising Simplifies Dealer Advertising

Select your packages, and everything else is handled for you. No claims to file or creative work required.

Explore Core Brand Packages

Cub Cadet

Cub Cadet - Residential

Core Packages - Google PPC + Meta
Investment + Est. Impressions
Duration
Ultimate Sales Event (4/2 - 5/13/26)
$3,000
Est.Impression: 115,000
6 Weeks
Ultimate Sales Event + ZTX Event or Branding (4/2 - 6/30/26)
$6,000
Est. Impressions: 230,000
12 Weeks
Ultimate Sales Event + ZTX Event + S-Model Event or Branding (3/1 - 6/30/26)
$8,000
Est. Impressions: 306,667
16 Weeks
Enhancements & Add Ons
6 Weeks
12 Weeks
16 Weeks
Meta Remarketing
$500
Est. Impressions: 33,333
$750
Est. Impressions: 50,000
$1,000
Est. Impressions: 66,667
Google Marketing Platform
$1,000
Est. Impressions: 66,670
$1,500
Est. Impressions: 100,005
$2,000
Est. Impressions: 133,340
Geofenced Mobile
$750
Est. Impressions: 97,500
$1,500
Est. Impressions: 195,000
$2,000
Est. Impressions: 260,000
Streaming/Connected TV
$3,500
Est. Impressions: 97,222
$5,000
Est. Impressions: 138,889
$6,500
Est. Impressions: 180,556
Streaming Radio
$3,500
Est. Impressions: 145,833
$4,500
Est. Impressions: 187,500
$5,500
Est. Impressions: 229,167
Custom Advertising
Contact Us to Learn More!
Cub Cadet Residential Digital Locator Market Buy
Investment + Est. Impressions
Duration
Meta + Google Marketing Platform (4/2 - 6/30/26)
$1,500
Est. Impressions: 100,000
12 Weeks

Cub Cadet - Commercial

Pro Series Commercial Sales Event (5/14 - 6/30/26)
Investment + Est. Impressions
Core Package - Google PPC + Meta
$3,000
Est. Impressions: 115,000
Meta Remarketing
$500
Est. Impressions: 33,333
Google Marketing Platform
$1,000
Est. Impressions: 66,670
Geofenced Mobile
$750
Est. Impressions: 97,500
Streaming Radio
$3,500
Est. Impressions: 145,833
Custom Advertising
Contact Us to Learn More!

Organic Social Posting Program

ThumbStopper
Investment
Duration
Facebook, Instagram, Google My Business Page (1/1 - 12/31/26)
$600
52 Weeks

Hustler

Core Packages - Google PPC + Meta
Investment + Est. Impressions
Duration
Pro Sales Event (3/1 - 3/31/26)
$2,000
Est. Impressions: 24,000
4 Weeks
Pro Sales Event + Spring Sales Event (3/1 - 5/31/26)
$6,000
Est. Impressions: 72,000
12 Weeks
Pro Sales Event + Spring Sales Event + Super Z Event (1/1 - 5/31/26)
$10,000
Est. Impressions: 120,000
20 Weeks
Enhancements & Add Ons
4 Weeks
6 Weeks
12 Weeks
20 Weeks
Remarketing
$500
Est. Impressions: 156,000
-
$1,500
Est. Impressions: 467,000
$2,500
Est. Impressions: 779,000
Google Display Ads
$700
Est. Impressions: 507,000
-
$2,100
Est. Impressions: 1,520,000
$3,500
Est. Impressions: 2,536,000
Google PMAX
$1,400
Est. Impressions: 49,000
-
$4,200
Est. Impressions: 147,000
$7,000
Est. Impressions: 244,000
Streaming/Connected TV
-
$3,500
Est. Impressions: 97,222
$5,000
Est. Impressions: 138,889
$8,000
Est. Impressions: 222,222
Streaming Radio
-
$3,500
Est. Impressions: 145,833
$4,500
Est. Impressions: 187,500
$6,500
Est. Impressions: 270,883
Custom Advertising
Contact Us to Learn More!

Hustler Back Half Boost

Hustler Back Half Boost
Investment + Est. Impressions
Duration
Google PPC + Remarketing
$3,000
Est. Impressions: 95,000
30 Weeks

Hustler Digital Locator Market Buy

Market Buy
Investment + Est. Impressions
Duration
Meta + Performance Max (3/1 - 5/31/26)
$1,500
Est. Impressions: 18,000
12 Weeks

Organic Social Posting Program

ThumbStopper
Investment
Duration
Facebook, Instagram, Google My Business Page (1/1 - 12/31/26)
$600
52 Weeks

DEWALT

Core Package
Investment + Est. Impressions
Duration
DEWALT Series - Meta (4/6 - 5/3/26)
$1,000
Est. Impressions: 66,667
4 weeks
Custom Advertising
Contact Us to Learn More!
DEWALT Digital Locator Market Buy
Investment + Est. Impressions
Duration
Meta + Google Marketing Platform
$1,500
Est. Impressions: 100,000
3/16 - 6/8/26

Organic Social Posting Program

ThumbStopper
Investment
Duration
Facebook, Instagram, Google My Business Page (1/1 - 12/31/26)
$600
52 Weeks

Advertising Options

Core Digital Advertising

Engage customers through targeted Facebook and Google PPC campaigns.

Digital Enhancements

Boost visibility with retargeting, display ads, and high-impact video ads.

Connected TV & Streaming Radio

Deliver your message on top streaming platforms and local digital radio.

Organic Social

Year-round stream of branded organic social content direct to your owned Facebook, Instagram or Google My Business Pages with content for all SBD brands you carry.

Custom Marketing Campaigns

Work with our team to build a unique, data-driven campaign for your market.

Ad Gallery

FAQs

SBD determines eligibility for Shared Advertising Funds based on the previous year’s registered settlements and Prior Year Shared Advertising Fund utilization. Dealers must also meet a minimum qualification of Level 3 to be eligible.

Any turnkey programs or custom options enrolled in during open enrollment will be invoiced in five equal installments beginning in March. Dealers will be invoiced only for their respective portion. All SAF balances will be applied prior to billing. All invoices will be issued to the dealer’s SBD account.

Each advertising package includes ready-to-run creative assets that have been preapproved by the SBD Marketing team. Any custom selections will also receive prior approval from SBD. You will receive a campaign preview at the email address used for enrollment before the campaign launches.

Ready to get started?

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